Building models for marketing decisions / Peter S. H Leeflang... [et al.]
Publication: Boston : Kluwer, 2000Description: XVI, 645 p. : il. ; 25 cmISBN: 0-7923-7772-9.Series: International Series in Quantitative MarketingSubject - Topical Name: Marketing | Modelo dinâmico | Custos estimativos | ParametrizaçãoItem type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Livro | Biblioteca do ISEL | LEE. 658.8 (Browse shelf) | Available | 1009918 |
Total holds: 0
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